The Innovation Factory takes a clean examine the positive paintings of step forward innovation. What makes it special is that it brings jointly an skilled pupil and a serial entrepreneur who percentage an identical ardour for figuring out the strategies and theories had to innovate time and again. The e-book marries concept with useful examples targeting the Concept-Knowledge (C-K) concept built via the distinguished tuition Mines ParisTech.

For the 1st time, you can find the unknown tale of the Swatch watch advised by way of Elmar Mock, the artistic engineering strength in the back of the Swatch. during this publication, he passionately tells how he helped to create this leap forward innovation that stored the Swiss watch within the Eighties. Gilles Garel, a professor of administration, relates this story of epic innovation to C-K idea and either convincingly argue that firms can channel creativity to advance step forward ideas that disrupt markets.

Innovation isn't just a case of buying flair. it's also a question of perspective: Innovators try to stay artistic and energetic. The booklet presents an summary of the features and crucial strengths of the winning Innovation manufacturing facility, Creaholic, established in Switzerland. the instance of Creaholic is helping readers clutch what leap forward innovation is really all about.

The book’s use of brilliant metaphors is helping readers simply digest the tips and ideas offered. The publication concludes with suggestions approximately destiny instructions for the watch industry.